PREMIUM EYELID PRIMER: Crafted with high-quality ingredients such as pearl powder, this primer is paraben-free and cruelty-free that’s Leaping Bunny approved.
FLAWLESS EYE MAKEUP: Our primer helps enhance the pigment of your eyeshadow, making it appear more bold and vibrant without the fear of fallout. It also helps keep your look long-lasting. Give your lids the ultimate foundation for eye makeup with a smoother application and a more seamless blend.
LIGHTWEIGHT FORMULA: We created a well-balanced primer that’s weightless and non-greasy, so you won’t need constant touch-ups and won’t feel heaviness around the eyes.

Lash Sensational, For A Full Fan Effect: Exclusive fanning mascara brush with ten layers of bristles reveals layers of lashes for a sensational full-fan effect; Add the look of length and volume without clumping; Ophthalmologist tested, contact lens safe
Define Your Eye With Mascara: No eye look is complete without Maybelline Mascara–amp up the drama with The Falsies Mascara, keep it classic with the iconic Maybelline Great Lash, or go for a smooth, clump-free natural-but-better look with Snapscara
Maybelline Is The Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad array of pencil and liquid eyeliners, highly pigmented eyeshadows, iconic mascara, and eyebrow makeup

Conditions eye area
Moisturizing
Gentle